Tag: channels of distribution

Questions Related to channels of distribution

What are the objectives of SCM?

organisation of commerce and management channels of distribution elements of marketing mix middlemen physical distribution and channels

  1. Greater efficiency at higher cost

  2. Enhance flexibility

  3. Improve customer service

  4. Optimize the value chain

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Correct Option: A

Under ___________ the product reaches the customers from the manufacturers via distributors.

organisation of commerce and management channels of distribution elements of marketing mix middlemen physical distribution and channels

  1. network marketing

  2. direct trade

  3. franchising

  4. none of the above

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Correct Option: A

'Intensive distribution method' is referred to ______.

organisation of commerce and management channels of distribution elements of marketing mix middlemen physical distribution and channels

  1. minimum expansion

  2. maximum expansion

  3. minimum contraction

  4. maximum contraction

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Correct Option: B