Tag: e-marketing

Questions Related to e-marketing

Network marketing is a mode of _____________ by the manufacturer.

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Indirect marketing
Direct marketing
Both (A) and (B)
Neither (A) nor (B)

Under internal marketing _________ are treated as internal customers.

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

employees
government
public
shareholders

One of the most negatively-perceived versions of ______ is known as robo-calling,

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

e-commerce
b-commerce
internet marketing
telemarketing

Telesales and Telemarketing are different activities.

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

True
False

Under network marketing the product reaches the customers from the

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Manufacturers
Distributors
Manufacturers via distributors
Agent

Supply of spare parts and attending to customers come under which of the services of retailers to customers?

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Convenience in buying
Wide selection
New products information
After-sales services

Common internal marketing effort(s) include(s) which of the following?

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Ensuring that all employees know that their contributions are essential to the companys success.
Educating all employees about the companys products and services.
Encouraging employee input on corporate policies, management and operation including criticism.
All of the above

_______ is a growing and cost effective solution that more and more companies use.

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Telemarketing
Telesales
Internet Marketing
Retailing

Which of the following is/are the benefit(s) of telemarketing?

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

Telemarketing takes the time and cost out of finding new customers.
Telemarketing provides customer satisfaction and often exceeds the needs of the customer.
Canvas existing customers to reveal buying trends, or the potential for new business.
All of the above

The purpose of internal marketing is _____.

elements of business recent trends in marketing product life cycle e-marketing role of a marketer definition and functions of purchasing and storage department purchasing and stores

increase employee engagement
fostering brand advocacy
promotion of company's objectives
all of the above