Tag: commercial applications

Questions Related to commercial applications

In India, which pricing practice is not permissible?

  1. Penetrating pricing

  2. Skimming pricing

  3. Predatory pricing

  4. None of the above


Correct Option: C
Explanation:

In India, predatory pricing practice is not permissible.

Predatory pricing is the pricing of goods and services at such a low level that other firms cannot compete and are forced to leave the market.

Selecting the most attractive market segment for a particular product or product line is known as

  1. Market Positioning

  2. Market Entry

  3. Target Marketing

  4. None of the above


Correct Option: A

The most visual method of marketing new securities is _____________.

  1. Stock exchange placing

  2. Rights issue

  3. Direct sale to the public through prospectus

  4. Private placing


Correct Option: C

a) Every management decision deals with future
b) All future costs are not relevant costs.
Of these

  1. Both (a) and (b) are true

  2. (a) is true but (b) is false

  3. (a) is false but (b) is true

  4. Both (a) and (b) are false


Correct Option: A

The recent marketing concept is associated with the name of.

  1. Philip Kotler

  2. F.W. Ryan

  3. R.F. Breyer

  4. J. F. Pyle


Correct Option: A

Modern marketing is?

  1. Sales-oriented

  2. Product oriented

  3. Consumer oriented

  4. All the above


Correct Option: C

Marketing concept is a.

  1. Business philosophy

  2. Social technology

  3. Both (A) and (B)

  4. None of the above


Correct Option: C

The application of Marketing theories and techniques to social situation is called.

  1. Demarking

  2. Social marketing

  3. Socio-economic marketing

  4. Marketing mix


Correct Option: B

Classification of Marketing function.

$1$. Contactual a) The end of the marketing process
$2$. Propaganda b) The transporting and storing of goods
$3$. Physical distribution c) The ceraration of customers
$4$. Termination d) Searching of buyers and sellers
  1. $1$-a, $2$-c, $3$-d, $4$-b

  2. $1$-b, $2$-c, $3$-a, $4$-d

  3. $1$-d, $2$-c, $3$-b, $4$-a

  4. $1$-a, $2$-b, $3$-c, $4$-d


Correct Option: C

A recent function added to marketing is?

  1. Financing

  2. Risk-taking

  3. Standardisation

  4. Marketing information


Correct Option: D