Tag: elements of business

Questions Related to elements of business

Classifieds, public notices and appointments are the various forms of __________.

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. advertisement

  2. press Release

  3. internal Communication

  4. All of above

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Correct Option: A
Explanation:

Advertising is the activity of producing information for promoting the sale of commercial products or services . Advertising includes classifieds , public notices and appointments  .It is bringing a product to the attention of the potential customers and the current customers.

The following is format of ________
               TIMES OF INDIA
"Shre Shushant Kamalnath Gore has been 
elected President of the Punjab, Haryana, Delhi
Chamber if Commerce and Industry. Shri
Shushant Kamalnath is presently Chairman 
and Managing Director of Z International
Ltd., a multinational company".

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. Office Order

  2. Office Memorandum

  3. Office Note

  4. Press Release

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Correct Option: D

Which of the following is an element of a good advertisement copy

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. The audience must be exposed to the communication.

  2. The audience must remember or retain the message

  3. The audience must act on the advertisement

  4. All of the above

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Correct Option: D

A ______ is usually drafted in-house by the Public Relations Officer of the company, who makes available information with him which may be published without any major cuts in the print or electronic media

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. Pass Report

  2. Press Release

  3. Public Notice

  4. None of the above

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Correct Option: C

In order to have a fair chance of selection, a press release should have the following:

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. New value

  2. Factual

  3. Suitable

  4. All of above

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Correct Option: D

________ activities are designed to supplement the personal selling and advertising efforts

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. Attention Value

  2. Sales promotion

  3. New Product Launch

  4. All of the above

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Correct Option: B

Identify the merit(s) of sales promotion.

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. Attention Value

  2. Useful in New Product Launch

  3. Synergy in Total Promotional Efforts

  4. All of the above

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Correct Option: D

Sales promotion includes _______.

elements of business sales promotion promotion and promotional techniques promotion meaning, role and techniques of sales promotion pricing

  1. personal selling

  2. advertising

  3. supplementary selling activities

  4. All the above

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Correct Option: D
A private company does not issue prospectus.
elements of business joint stock company - formation meaning and objectives of public sector enterprises introduction to public sector organisations types of companies - private & public

  1. True

  2. False

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Correct Option: A
Explanation:
(i) Prospectus is a document which invites offers from public to purchase shares or debentures of a company. 
(ii) It gives all essential information about every aspect of the company. 
(iii) Prospectus of a company is a written request to the investors to purchase (subscribe) its shares and debentures of a public limited company by shares.
(iv) A copy of prospectus must be filed with the Registrar of Companies. 
(v) Prospectus must be issued to the public within 90 days from the date of filing it with Registrar of Company. 
(vi) The main purposes of a prospectus is to raise the requited capital for business of a compy
(vii) Prospectus is issued by 'Public Limited' company by shares only. 
(viii) 'Private Ltd' company cannot issue prospectus since it cannot invite general public to purchase its shares. 
(ix) In case, no prospectus is issued a statement-in-lieu of prospectus must be filed with Registrar of Companies. 
A private company can adopt Table 'A' in place of its Articles.
elements of business joint stock company - formation meaning and objectives of public sector enterprises introduction to public sector organisations types of companies - private & public

  1. True

  2. False

Show answer
Correct Option: B
Explanation:
(i) A company is a private company, which by its articles 
    (a) limits the maximum membership to 50, excluding present and past employees. 
    (b) prohibits public (subscription) investment to its shares and debentures. 
    (c) restricts the transfer of its shares. 
(ii) The Articles of Association is a document regulating the right of members of the company among themselves and the manner in which the business of the company shall be conducted
(iii) Table 'A' is a model set of articles given by the Companies Act, 1956 in its schedule I.I. contains in all 99 articles. 
(iv) Normally, all private companies prepare their own articles and file the same with the Registrant 
(v) If a private company has prepared its own articles, there is no need for it to adopt Table 'A'. 
(vi) Generally, all these (99) articles are applicable to a public company. 
(vii) That is why, a public company may adopt Table 'A' fully or partially and in addition ma adopt its own articles. 
(viii) In case, no Articles of Association is filed at the time of incorporation by a public company limited by shares, Table 'A' automatically becomes applicable to such a company. 
(ix) Hence, a private company does not adopt Table `A' as it prepares its own Articles.